Paul Blackburn wanted to call his latest book How I went from Sweet FA to $10 Million a year in 18 Months, but his wife and business partner Mary felt this was an inappropriate business title and they settled on Resolving The Money Riddle instead. Mischievous as ever, Paul still managed to slip his preferred title onto the front cover as the tag line.
The theme of the book is that the most important factor in your financial success, or that of your business, is the grey matter between your ears. As in other areas of life, our mindset is everything. For Paul, running a business isn’t about the money; it’s a personal development opportunity that will push your boundaries at every turn. In other words, it’s about how you develop as a human being.
To be successful you’ll need to believe that you can do it to begin with, deal with the emotional baggage that holds you back, face a few fears, adopt an abundance attitude to life, hang out with the right people, understand leverage, work out where you fit in, set appropriate prices, and finally extricate yourself from the mess so your business isn’t dependent on you. This is the exactly the material covered in the book, which is chock full of practical tips and examples of how other people have found success applying these principles.
I recently spent 12 months hanging around Paul and the Beyond Success team while completing their Life Coach training program, so I got to know the guy and his philosophy pretty well. The thing I liked most about his approach is that he acknowledges that all of us are driven by emotions, even in a blokey Australian society, and that you need to get a handle on your emotional baggage if you want to be successful. This is a common theme in all his workshops, books, and training videos. I don’t know of anyone else in the personal development industry who combines emotional mastery with the other practical aspects of running a successful business, and it’s this practical approach that I find so useful.
Beyond Success also run a 3-Day Resolving The Money Riddle workshop where they teach these concepts in more detail. Tickets are normally $497, but because of my relationship with them I can get you tickets for just $197 by using the Promotional Code GRASTO when you register on the website. Check the dates for the next workshop and put them in your diary today.
Resolving The Money Riddle books sell for $50 from Beyond Success, but because I’m in a good mood, I have a limited supply available for just $35, plus $6 postage & handling. Not bad for a book that will change the whole way you think about money and business! Buy it here:
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