How To Be Unhappy
There are a lot of happy people in the world today. Sure, we all have difficulties now and then, but for the most part we live at a time when we have more opportunity, greater personal safety and a longer life expectancy than any time in history. So many of us have the potential to be quite happy.
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This is a big problem for advertisers and companies marketing products at us that we don’t really need. Most advertising targets areas of dissatisfaction in our lives, suggesting that we fill the void or distract ourselves from our pain by purchasing products of little intrinsic value. The happier we are, the harder advertisers have to work to convince us that we need that new car, can of cola, or aftershave in order to attract the people we want into our lives. And major pharmaceutical manufacturers would go out of business if we all felt happy and didn’t need to rely on the latest round of antidepressant and anti-anxiety medications. Wealthy shareholders are suffering as a result.
To help address these problems, here are my tips on How to be Unhappy: